We JUST wrapped up this research, as we wanted to speak with people that are actively involved in considering and applying to community colleges. We definitely learned a lot, and I’m sure you will too.

Who did we survey?

  • Age 17-24
  • Inside United States
  • Must answer “yes” to: “Are you currently considering enrolling in a community college this fall?”

I hope you use this as a reminder to always craft your messaging for the desires and preferences of your prospective students… Not for your college or what you think prospects want to hear.

As always, we present the answer data for each question, along with some really insightful crosstab data.


The Community College Digital Workshop

Learn from the brightest community college marketers at this fun, exclusive event at Walt Disney World! January 23-24, 2020.


Is Your College’s Digital Strategy Working?

How does your strategy compare to proven best practices?