Recruitment Marketing for Education
College marketers have a much tougher job than other marketers… Not only do you have to promote your institution, and dozens of unique programs, but your budget is never large enough, and you never get the recognition you deserve. We understand your challenges and needs, as we’re the only exclusively digital agency that specializes in working with community colleges.
No one knows you exist? Or what programs you offer? Tired of getting overlooked as students go straight from high school to four-year (and all of the debt that comes with it)? Let’s get the word out!
Even when prospective students know you exist, they need to know specifically how you can help them and why they should enroll. We develop campaigns for all types of students, ensuring they all feel like you’re talking directly to them.
The easiest way to increase enrollment is to keep the students you already have. Research shows that the more aware students are of your assistance, the less likely they are to drop out. Targeted campaigns keep them plugged in and aware.
Full-Time Enrollment Increase of 7%
A rural community college was struggling to compete against other two-year colleges in larger cities, and was living in the shadow of a large four-year university with a massively popular sports program. One year after implementing a comprehensive digital marketing strategy, they celebrated a full-time enrollment increase of over 7%.
What’s Working Best Right Now
What is the biggest mistake that people make with Google search ads? In most cases, Google search ads are a great option for colleges. They can bring you some of the most qualified leads you will ever get, because people have taken time out of their day to...
We just surveyed over 200 17-24 year olds that are actively considering enrolling in a community college this fall. And in this episode, I’m going to share some of the greatest insights we learned!
We JUST wrapped up this research, as we wanted to speak with people that are actively involved in considering and applying to community colleges. We definitely learned a lot, and I'm sure you will too.Who did we survey?Age 17-24Inside United StatesMust answer "yes"...
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We’ll share insights from the hundreds of college campaigns we strategize and execute each year.
The ‘Community College Marketing Show’ Podcast
We Just Surveyed 200+ Prospective Students
Access our free Research Report to learn how they view the application process!